Our company history
From the beginnings to the modern world of overall floral and decorative concepts
Our history is a journey full of passion, creativity and continuous development. It began in 1992, when Karsten Flöter, an experienced cemetery gardener, took the bold step of taking over a cemetery nursery in Berlin-Tegel. Even then, his flair for the extraordinary was evident: Plants and flowers should not only be cared for, but also become true ambassadors of emotional moments. This decision laid the foundations for a company that today stands for innovative floristry and unique decoration concepts.
Tradition and innovation - the first steps
After the first few years of intensive learning and trial and error, it was in 1996 that we reached an important milestone: the acquisition of a specialist floristry store in Berlin-Moabit. This decision enabled us to combine our craftsmanship with creative approaches. In a dynamic market environment, this created an atmosphere in which tradition met innovation - a combination that has characterized us from the very beginning.
The close connection between tried and tested techniques and modern design ideas enabled us to create individual and atmospheric arrangements. This enabled us to gain the trust of our customers early on, who not only placed their trust in the quality of our floral creations, but also in their special flair.
The turning point: focus on event floristry
In 1998, the cemetery nursery was sold, which gave us the opportunity to focus even more intensively on the floral sector. 2002 marked the beginning of a new era for our company: We turned our focus to event floristry. At this turning point, we realized that there was much more to us than just designing classic flower arrangements. We wanted to evoke emotions, make special occasions memorable and tell stories - all with flowers, green accents and a variety of other elements.
Our newfound passion for event floristry enabled us to cater to the individual wishes and needs of our customers. Every wedding, every corporate event and every private celebration became a new canvas on which we could realize our creative ideas. It was always important to us that each arrangement was not only visually impressive, but also reflected the personality and special moments of each event.
The 2023 realignment: A step into the future
Another significant transformation took place at the turn of 2023: we left the traditional floristry business and founded an agency for floral concepts. This step was more than just a restructuring - it was an expression of our constant endeavor to reinvent ourselves and constantly provide fresh impetus.
Expanding the portfolio: more than just floristry
Today, we offer much more than traditional floral arrangements. In addition to floral design, we have specialized in developing holistic decoration concepts that perfectly underline the character of every event. Our expertise includes not only the selection and arrangement of flowers, but also the integration of individual design elements and high-quality objects from our select network.
We attach great importance to individuality: whether romantic weddings, elegant corporate events or intimate private celebrations - we create a tailor-made concept for every event. Our own design elements harmonize with selected decorative objects to create a harmonious overall picture that inspires both visually and emotionally.
Passion, experience and innovation: our recipe for success
With around 30 to 40 weddings a year and numerous corporate events, we can look back on a long and successful history. Every order, every event and every new concept enriches us and spurs us on to be even more creative and innovative. Our many years of experience in the field of floristry and decoration are reflected in every detail of our work - from the initial consultation to the final implementation.
The satisfaction of our customers is always at the heart of everything we do. Our aim is not just to deliver products, but to create emotional experiences. Through continuous further training and exchanges with other creative minds, we always keep our finger on the pulse of the times and can incorporate innovative trends and techniques into our work.
A look into the future
Our company history is living proof that tradition and innovation can go hand in hand. While we proudly look back on our roots and past successes, we are always looking to the future. We strive to continue to develop unique and individual concepts that make every event an unforgettable experience.
We look forward to working with our customers to realize new ideas, set innovative trends and make special moments visible - be it through impressive floral arrangements or tailor-made decoration concepts. Be inspired by our passion for the art of floristry and decoration and join us on our journey into a creative and colorful future.
Discover the world of floral art and individual decoration with us - and experience how special moments blossom.